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Kelly A Martin, PhD

Communications 340

This site was developed as a series of weekly modules to advance and support students' understanding of significant 20th-century theoretical-models of human communication. Communications 340 is a junior-level, onsite university course offered by Lakeland University and taught by Professor John McKenzie. Students are expected to already have in-depth knowledge of communicative and rhetorical stategies and practices. Therefore, Communications 340 concentrates on related classical and contemporary theoretical-models and on the seminal thinkers who developed or influenced them.

The problem to be addressed--as determined by interviews with the client, needs analysis, and a performance gap assessment--was how to elevate students' learning by literally, albeit virtually, bridging classical theoretical-models with those of modernity. In turn, the design of the site and the development of the learning activities inspire learners to think across, and to connect, multiple dimensions of communicative schools of thought.

Informing the design of this project and of all my instructional design projects is the Kemp Model.